5 Tools Every Marketer Should Use in 2018

In 2018, there are tons of online tools which you can use to monitor, analyze, track, and optimize your marketing strategies. In this article, we will talk about five savvy, tried-and-tested marketing tools which can help improve your marketing activities by leaps and bounds.

Apptivo Campaigns is a free email marketing tool which helps you to send highly-personalized email for your marketing campaigns. It can help you creating email templates using simple drag-and-drop, testing email templates, sending cold email campaigns, email newsletters, maintaining signup lists, filtering subscribers, and plenty more.

HootSuite | Social Media Management

HootSuite is a social media management tools that help businesses and online influencers to manage their social media profile in one app. You can tweet, post messages, image or video to different platforms right from HootSuite app. Also, Hootsuite allows you to schedule posts for different platforms and it will post them automatically. It has Android and iOS native mobile apps.

Grammarly | Writing Assistant

Grammarly app is a free writing assistant that helps you to edit punctuation errors, spelling, spacing, grammar and more. Grammarly is available on iOS, Android, Desktop, and Plug-in for Chrome. At the time of writing this post, Grammarly was beta testing its integration with Google Doc.

BuzzSumo | Content and Influencer Research Tool

BuzzSumo is a research and monitoring tool that helps you to identify the content that is most shared on social media channels, find influencers related to particular topics, get alerts based on keywords, track competitors and do an analysis based on their content. What’s so unique about BuzzSumo is that it has a free version that allows you to search for the most shared posts, find influencers and see what is trending each day.

Google AdWords | Keyword Planner

Google Keyword tool is a free keyword planner tool by Google that analyzes the traffic estimation of the target keywords and helps in finding more relevant keywords for your niche. You can also add filters such as country you’d want to target your keywords to create a targeted content.

Cheers,
Prithvi